Friday, 5 February 2021

Media Manager

 Save the Children

Media Manager - (210000U3)

 

Location

: Gurgaon

Employee Status

: Permanent

Closing Date

: Feb 28, 2021

 

 

Job Title

Manager- Media

Grade

F

Department

Campaigns & Communication

Reporting to

Head: Media & Narrative

Location

Gurgaon, National Support Office

Contract

Regular

Background:

Save the Children is a global non-profit organisation which was founded in the year 1919. It is India's leading independent child rights NGO – with offices in 12 states of India. Save the Children believes that every child deserves the best chance for a bright future and that’s why we are committed towards ensuring that children survive, learn and thrive. We run programmes in the remotest corners of India and urban areas in the areas of Health & Nutrition, Education, Child Protection and Humanitarian Response, in order to provide quality education and healthcare, protection from harm and abuse and life-saving aid during emergencies to children. Globally, Save the Children is present in more than 120 countries and works to improve the lives of the most vulnerable children.

Our 2030 ambition for children aims to achieve three global breakthroughs – to ensure that all children survive, learn and are protected. To help accelerate progress towards our 2030 goals, we aim to focus on 7 Big Ideas over the next three years which include: Reducing Under-Five Mortality due to Pneumonia, Tackling Under-nutrition- A Silent Emergency, Ensuring Access to Early Childhood Care and Education, Ending Violence Against Children, Ensuring Rights for Children in Street Situation, Empowering Adolescents as Agents of Change, Building Resilience and Climate Smart Children. We will focus our efforts on these big ideas to build long-term sustainable partnerships with various stakeholders which will help us reach over 4 million children and adolescents in 2019-2021. 

Function:

Campaigns & Communication covers Media & Narrative, Brand & External Communication and Campaigns. The function aims at building a strong public profile for the organisation to support its advocacy and fundraising, as well as enable behavior change both among the larger population and the target population in projects. Campaigns & Communication focuses on representing the organisation in media and producing communication material for internal and external use.

Role Purpose:

To ensure that Save the Children develops a “strong voice” for children nationally, through inspiring media advocacy informed by key programme evidence and research; and support the efforts to make the brand salient and defined. This post working under the supervision of the Head - Media and Narrative will build Save the Children’s profile as the leading advocate for children’s rights, especially those of the most marginalised and excluded children in India.

Role & responsibilities:

 

  • Assist in implementing the media strategy at the National Support Office and across all the four Hubs, through inspiring media advocacy
  • Actively map, update and continually develop database of media contacts for building the media advocacy and brand agenda nationally, including support to Hubs for regional media
  • Developing and engaging with a media list and media influencers critical to plans defined
  • Quick response to media-related inquiries and to connect media with Save the Children spokesperson/s in a timely and comprehensive manner
  • Proactively craft pitch for child rights issues and advocacy concerns to media
  • Draft and distribute press releases and other communication material
  • Conceptualise and create written content for the organization and its representatives on a regular basis. Also; support drafts of articles/op-eds to go out through external stakeholders from government, corporates, community, children etc.
  • Edit stories for media from across the organization and support regional media stories development
  • Provide assistance during crisis communication
  • Prepare media plans and reports for important events related to advocacy, campaigns, programmes, celebrity engagement and fundraising
  • Support production of communication material such as brochures, publications, films, videos, B-rolls, audio-visuals and case stories, as may be appropriate for media use
  • Support arrangement of press conferences, news briefings, media interviews, visits and public events, including in the Hubs
  • Strategically engage media in advocating for and influencing changes in government policies and duty bearers’ practices in improvements in, access to and realisation of rights of socially marginalised and excluded children
  • Build and Cultivate partnerships with media organizations to extend and enhance focus on child rights issues
  • Assist in training spokespeople, nationally and regionally, for media interactions or external representation, and other capacity building of media, staff and children at NSO and the Hubs
  • Provide media and communication support during humanitarian crisis, including being quickly on the ground to inform and network with media, so that Save the Children is ‘visible’ as an early and strong responder who is the ‘first to arrive and last to leave’
  • Regularly scan the external environment and keep abreast of the latest in the domain of child rights in the Hubs and at the National level and share relevant information internally and externally
  • Maintain a record of all media clips with Save the Children coverage, including print, online, radio and Television, in conjunction with the Media Monitoring agencies and incorporate regional media coverage in reports
  • Provide monthly, quarterly and yearly analysis of number, nature and quality of media coverage in order to evaluate the impact and outreach of the media coverage. Prepare audio-visual documentation of media clips

Measures of Performance:

  • Outreach and Engagement, including internal and external networking
  • Development of content, especially writing and editing
  • Support to content development, such as photographs and audio-visual material
  • Collaborations and endorsements
  • Quality and quantity of media coverage
  • Impact on organisation brand and recognition
  • Support in humanitarian crises – rapid deployment, media liaison

Approval Authority:

As per the scheme of delegation

Reporting:

Direct: Head – Media & Narrative

Direct reports (line management responsibility if any): Nil

Key relationships: (Internal & External stakeholders)

Internal Stakeholders (collaborates with): NSO CC team, Hub CC Managers, Thematic & Project

Leads, RM leads

External Stakeholders: Media Coalitions/Platforms/Networks, Media Houses & Journalists

 

Candidate specification:

 

 

 

 

Essential

(Required)

Desirable

(Asset)

Experience

  • At least 5- 7 years of media work, either as a journalist or while working in the media/PR department of a reputed organization

 

Qualifications

 

A degree/diploma in Communication or Media, or equal relevance, from a recognised University or College

 

Skills & Knowledge

Technical:

  • Strong writing skills, to create textual content for the organization and its representatives, with tailored messaging fitting into the narrative for the organization
  • Ability to speak effectively in public meetings and represent SC’s views
  • Preferably, a sound understanding of development, child rights or social policy issues and a good understanding of issues of programme learning and media advocacy
  • Ability to establish new contacts and maintain existing relationships with key media
  • An understanding of news media values and opportunities provided by different media.
  • Sensitivity to crisis communication
  • Ability/experience of negotiating and developing mutual co-operation across teams; and of working within teams
  • Ability to summarise and persuasively communicate complex information in written and verbal form to a range of target audiences at a standard appropriate for external publication and presentation
  • Extremely strong communications skills (both written and verbal in English and Hindi), good editing skills, and ability to tailor communication material for different platforms
  • Ability to create strategic, tactical and targeted plans to achieve and monitor desired results

Behavioral:

  • Problem Solving and Decision-making
  • Innovating and Adapting
  • Applying Technical & Professional Expertise
  • Networking
  • Communicating with Impact
  • Working Effectively with Others
  • Developing Self and Others
  • Delivering Results

 

  • Experience and exposure to working on Child Rights issues
  • Understanding of the broad landscape of international development issues and specific child rights policies on child protection, education, health and nutrition, and disaster risk reduction and emergencies
  • Design and editing capabilities
  • Proficiency in image and video editing

 For more information and online application click here

 

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